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Prachuap Khiri Khan

By :Tourism Invesment Promotion Division
 
Prachuap Khiri Khan
 
Visions
“ The Centre of production and reproduce pineapple for export, source of high quality coconut,
The tourist town for family and health, and steel industry to international standards ”
 
Strategies
  • Strategy 1 Development of production and reproduce pineapple, coconut for export
  • Strategy 2 Developing of tourist town for family and health
  • Strategy 3 Enhance the community and quality of lives
  • Strategy 4 Support of steel industry to international standards
 
General Information and Situation of Tourism in Prachuap Khiri Khan
1.) Generalities
  • Size and Location
    Prachuap Khiri Khan is a province located in the south of Thailand. It’s on a latitude of 12º 31´ N. - 11º 24´ N., and on a longitude of 99º 9´ E.- 100º E. It is 6,357.62 sq. km. in area or 3,973,512.50 Rai (1,600 sq. m. = 1 Rai)

  • Territory
    1. North adjoins Cha Um district and Tha Yang district in Phetburi province.
    2. South adjoins PraTew district and ThaSae district in Chumphon.
    3. East adjoins Gulf of Thailand.
    4. West adjoins Tanaosri mountain range and Republic of the Union of Myanmar. 

  • Geography 
    Prachuap Khiri Khan is settled on the mountain slope in the eastern side of Tanaosri mountains range which declined to Gulf of Thailand; while in the western side of the province is covered with forest. On the coast and in the middle area of the province are covered with the scattering of mountains. The great mountains in the area are: Sam RoiYot mountain range which is 1,215 meters above sea level, and it has the average of 750 meters high above sea level comparing with all mountains on the eastern side of the mountains range. The average of mountains highabove sea level on the east coast is approximately 1- 5 meters. Therefore, this area is very steep slope and there is a scattering of canals. In the Gulf of Thailand not far off the coast is scattered all over with 17 islands: eight islands are located in the capital district (UmphurMuang), three islands are in Hua Hin district, and the other three are in SapanNoi district. There are only two inlands people living on: Koh Talu and Koh Chan, an island of swallow’s nests.

  • Climate 
    Prachuap Khiri Khan is influenced by the tropical monsoon. The average of humidity in the area is relatively high because it’s located on the coast. The average relative humidityis approximately 24.82 percent a year.
    1. Rain: from the middle of May to October.
    2. Winter: from the middle of October to the middle of February.
    3. Summer: from the middle of February to the middle of May.

  • Administration
    Prachuap Khiri Khan is divided into 8 districts, 48 sub-districts. The administration is divided into three divisions as the following:
    1. 1 Provincial Administrative Organization
    2. 5 Municipalities (2 Local Administration or ThetsabanMuang, and 13 Municipal district or ThesabanTambon)
    3. 45 Local Administrative Organizations
 
2.) Economic and Social Data
    • Economic
      During 2004-2008, at a regional level, the GDP of hotels and restaurants; gross regional product (GRP); and per capita (GRP) in the west have continuously grown up every year as the same rate of a provincial level due to its beautiful nature and valuable culture. In 2008, gross regional product (GRP) of Prachuap Khiri Khan has continuously grown up to 60,855 million Baht, and per capita (GRP) was 127,445 Baht.(Table 1)

      Table 1 shows GDP of Hotels and Restaurants, Gross Provincial Products, Per Capita, and Population during 2005-2009 
      td> Gross Regional Products (GRP))
      DESCRIPTIONS 2005 2006 2007 2008 2009
       Central Region
       GDP of Hotels and Restaurants
      3,951

      4,395

      4,726

      4,961

      4,893

      504,334 560,156 618,832 728,532 696,438
       Per capita GRP (Baht) 168,517 186,782 205,711 241,297 229,741
      Population(1,000 persons) 2,993 2,999 3,008 3,019 3,031
       PrachuapKhiri Khan
       GDP of Hotels and Restaurants
      5,186

      6,022

      6,612

      6,962

      6,034

       Gross Provincial  Product (GPP) 44,641 50,371 55,183 60,817 64,752
      Per capita GRP (Baht) 95,172 106,834 116,327 127,365 134,682
      Population (1,000 persons) 469 471 474 478 481
      Source: Office of the National Economic and Social Development Board.

      On May 16th, 2008, the Ministry of Labour had announced that the daily minimum wage of a labor in Prachuap Khiri Khan was 160 Baht (issue no. 8), and it has been officially enforced ever since on June 1st, 2008. (Table 2)

      Table 2 shows Economic Data of 2009 
      Economic Data Amount
      Gross Provincial Products: (GPP) (Million Baht) 47,913
       Per Capita (Baht)* 103,179
      Minimum rate of Employment (Baht / day) ** 160
      Source:   * Office of the National Economic and Social Development Board. 
                     **The Ministry of Labor and Social Welfare

    • Labor situation  
      Table 3 shows number of Population, employee and unemployment at Quarterly 4,2008 
      Labor situation Quarterly 4 (July - September) 2008
      Total Male Female
       1.15 years and over 387,341 190,981 196,360
      1.1 Labors 294,418 160,873 133,545
      1.1.1 Employee
      292,679 159,967 132,712
      1.1.2 Unemployment
      1,739 906 833
      1.1.3 Seasonal employee
      - - -
      1.2 Non labor force 92,923 30,108 62,815
      2. Less than 15 years old
      91,193 46,607 44,586
      - Unemployment rate (Percentage) 0.6 0.6 0.6
      - Hotels and Restaurants 35,616 11,893 23,723
      Source : Office of National Statistic
      Notice:The total summation of each amount may not be equal; due to the fact that the point improvement of data collection process by package program made this statistical table. 
      Unemployment rate: Unemployment x 100/ Employee 

    • Social
      Table 4 shows Area, Population Density, Total Population and Population divided by sex in Prachuap Khiri Khan.
District Area (km²) Population Density (head per km² ) Total Population (persons) Population
Male (persons) Female (persons)
Muang Prachuap Khiri Khan 830 104.67 86,877 42,790 44,087
Kui Buri 935.41 52.19 48,822 24,035 24,787
Thap Sakae 538 88.28 47,494 23,421 24,073
Bang Saphan 868 81.75 70,957 35,568 35,389
Bang Saphan Noi 720 49.23 35,444 17,905 17,539
Pran Buri 765.37 112.55 86,143 47,289 38,854
Sam Roi Yot 871.88 33.99 29,638 14,743 14,895
Hua Hin 838.96 106.13 89,041 44,263 44,778
Source :
       Administration Department, Ministry of Interior
 
3.) Facilities and Public Utilities
  • Electricity
    Table 5 Summary of Annual Power Supplies in Prachup Khirikhan 2007
    District No. of users Power Supplies (KW/hour)
    Total Residence Business and industry Government and public Others
    Total 156,968 1,096.77 263.51 773.42 42.69 17.15
    Muang Prachup Khirikhan 25,594 106.03 39.77 51.59 13.41 1.26
    Kui Buri 9,980 39.60 15.11 22.68 1.51 0.30
    Thap Sakae 19,959 38.74 20.31 16.49 1.75 0.19
    Bang Saphan 20,353 393.20 30.92 359 2.76 0.52
    Bang Saphan Noi 8,563 35.06 11.76 22.26 0.96 0.08
    Pran Buri 24,945 153.71 42.68 104.61 5.11 1.31
    Hua Hin 39,184 303.83 90.25 184.15 16.02 13.41
    Sam Roi Yot 8,390 26.60 12.71 12.64 1.17 0.08
    Source : Regional Electric Authority Prachuap Khirikhan Province 

  • Water Supply
    Table 6 shows volume of production, usage and number of user divided by water Supply office in Prachuap Khiri Khan.
    Data Water Supply Office
    Prachup Khirikhan Pran Buri Kui Buri Bang Saphan
    Production capacity (m3./day) 16,320 13,200 7,200 10,800
    Volume of production (m3.) 317,871 354,438 254,863 168,908
    Volume of distributions (m3.) 311,271 332,372 249,762 162,918
    Volume through water meters (m3.) 254,222 252,980 203,127 128,582
    Entire water users ( cases) 11,104 11,432 9,223 6,883
    Source: Water Supply Office, Prachuap Khiri Khan

  • Transportation
    1. By Car
      Two alternative ways:
      • Alternative 1 From Bangkok, use highway no. 35 to Ton Buri- Pak Tho, passSamutsakhon and Samutsongkram, turn left to use highway no. 4 pass PhetBuri to PrachuapKhiri Khan. It is 280 kilometers far from Bangkok or about 3.30 hours drive.
      • Alternative 2 From Bangkok, use highway no. 4 (Phetkasem Road), pass Puttamonthon, Nakhonprathom, Ratchaburi, and Phetburi before enter to PrachuapKhiri Khan. The total distance is 320 kilometers or about 4 hours drive.
    2. By Bus
      Southern Bus Terminal in Bangkok has provided buses from Bangkok to PrachuapKhiri Khan, Bangkok – Hua Hin, Bangkok – Pran Buri, and Bangkok –Bangsapan, every day. Transport companies that offer buses from Bangkok to Prachuap Khiri Khan are: 1) HuaHin – Pran Tour Company, call 0 2884 6191-2 (From 04.00 a.m.–22.20 p.m.); 2) Put Than Tour Company, call 0 2435 5302, 0 2435 7414, and Prachuap Khiri Khan company, call0 3261 1411 (From06.00 a.m.–01.00 a.m.); 3) Bang Sapan Tour company, call 0 2435 5105, 0 2884 8895 Bang Sapan office, call0 3269 1267, Ban Krut office, call 0 3269 5074 (Bus leaves at07.30 a.m.), From Ban Krut station, the bus leaves at 12.30 p.m. every day, and at 07.30 a.m. on Saturday. For more information contact Northern Bus Terminal or call 0 2435 1199, 0 2434 7192, 0 2435 5605 or check it up on http://www.transport.co.th/
    3. By Train
      Hua Lam Pong train station offers trains from Bangkok to the south which also pass HuaHin, PranBuri, and PrachuapKhiri Khan every day. There is also a train travels a short distance from Bangkok to HuaHin departed from Bangkok at 09.2 a.m., and arrive at HuaHin station at 13.45 p.m. On the holidays, Saturday and Sunday, there is a round-trip train goes from Bangkok to SuansonPradipat or from Ton Buri train station to Lang Suan, and departure time is at 07.20 a.m. and arrive in HuaHin at 11.52 a.m. For more information, contact State Railways of Thailand or call 1690, 0 2220 4334 or check it up onhttp://www.railway.co.th/
    4. By Plane 
      At Suvarnabhumi Airport, SGA Airlines offers 4 flights a day from Bangkok to HuaHin. Flights are provided every day at 07.30 a.m., 10.45 a.m., and 14.15 p.m. It takes about 45 minutes on each flight. More details, contact SGA Airlines Office in Bangkok call0 2644 6099 or at the airport call0 2134 3233-4, Fax:0 2134 3235, HuaHin office call0 3252 2300, 0 3252 2302 website : http://www.sga.co.th/ , Email :  This email address is being protected from spambots. You need JavaScript enabled to view it.  or  This email address is being protected from spambots. You need JavaScript enabled to view it.
 
4.) Tourism Situation in Prachuap Khiri Khan
  • Tourism 
    The numbers of both Thai and foreign tourists in Prachuap Khiri Khan have been increasing as well as a number of rooms by the tourists; and occupancy rate(%) of the year. Even though the tourism rate was dropping down in 2005, it went up again in 2006 and 2007.(Table 7

    Table 7 Tourism Data of Prachuap Khiri Khan: 2006-2008
    Data of Tourism Year
    2006 2007 2008
    Total tourists (persons) 2,315,081 2,439,159 2,710,714
    Domestic tourists (persons) 1,859,637 1,987,059 2,224,736
    Foreign tourists (persons) 455,444 452,100 485,978
    Average Length of Stay (day) 2.35 2.35 2.52
    Average Expenditure/ person/ day ( Baht/ day) 2030.22 2,081.13 2,804.57
    Tourism revenue (million Baht) 8,480.82 9,215.22 9,860.28
    Rooms 4,434 5,321 5,805
    Occupancy Rate (%) 59.25 52.59 60.73
    Source : 2006-2007 Academic Division, Tourism Authority of Thailand
    2008 Department of Tourism, Ministry of Tourism and Sports

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TAT History

The Tourism Authority of Thailand (TAT) was established on the 18th March 1960. TAT was the first organization in Thailand to be specifically responsible for the promotion of tourism. 
 
TAT supplies information and data on tourist areas to the public, publicizes Thailand with the intention of encouraging both Thai and international tourists to travel in and around Thailand, conducts studies to set development plans for tourist destinations, and co-operates with and supports the production and development of personnel in the field of tourism. 

Since the inception of the first local office of TAT in Chiang Mai in 1968, there are now 35 regional offices throughout Thailand. TAT has also established many overseas offices the first being in New York, which was opened in 1965. During the past 30 years, TAT has since established 15 more offices in different parts of the world. 

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Tourism Authority of Thailand
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